Branding MLK

January 17, 2022     / / / / / / / / /

On Martin Luther King Day of January 18th, 2021, and now 2022, we are celebrating and recognizing Martin Luther King’s day as he was one of the pioneers who led the fight against the plight of African Americans as he expressed in his speech “the Other America”,“It may be true that morality cannot be legislated, but behavior can be regulated. It may be true that the law cannot change the heart but it can restrain the heartless. It may be true that the law can’t make a man love me, but it can restrain him from lynching me, and I…

US-Africa relations: The Beginings

May 30, 2021     / / / / / / / / / / / / / / / / /

The presence of Africans in the America’s can be argued it predated 1492 though since the formation of the greatest experiment on Earth in 1776, the official United States of America – Africa relations began before World War II, when the United States only directly dealt with the former American colony of Liberia, the independent nation of Ethiopia, and the semi-independent nation of Egypt. The beginning of this official US-Africa relationship was not only reinforced by the need to internationalize American values but also due to the undying drive of African-Americans to reconnect to their roots. Although US-Africa dialogue and…

Yes Africa can do it!

April 30, 2021     / / / / / / / / / / / / / / / / / / / / / / / / / / / /

As world tilts towards Space and AI to tackle current challenges in regards to efficient productivity, food security and overall development, the push towards entreneurship has been the guiding force to foster innovative solutions for sustainability and collective evolution. In the African context, Human Capital is one of its greatest assets that has been underutilized and often forgotten yet required for the Continent’s development and growth as it will determine the Continent’s stability and security. With a population of 1.2 billion people and approximately half of the nation being under the age of 30 years old, in addition to vast…

Branding Human Capital

April 12, 2021     / / / / / / / / / / / / / / / / / / / /

Always thankful to be among thinkers, policy makers, influencers and decision makers, and on Wednesday December 6th, 2017 at the 27th Annual Martin J Forman Lecture series held at one of the Think Tanks in Washington DC, the President of the World Bank Group Jim Yong Kim was the keynote speaker as the podium has been graced by the likes of the 25th Lecturer Rajiv Shah, then the Senior Advisor at the Chicago Council on Global Affairs and now the President of the Rockfeller Foundation. After attending these series I have learnt that the lecture series was established in honor of…

11 years in Cross-Cultural Branding

November 30, 2020     / /

We celebrate 11 years in business and as any entrepreneur and small business owner would attest, it has been a journey based on a vision, with sleepless nights, sometimes with greater challenges and others with wins. As we continue to build our ICT driven cross-cultural branding company, we remain committed to providing knowledge-based brand marketing strategies to ensure measurable impact. The 4th industrial era is not just about having your articles featured on one of the media platforms; it is about having a grand strategy with clear goals and greater outcomes across various platforms including media. We stay abreast of market trends,…

African Apex Organizations will be the catalyst for ACFTA Successful Implementation by Samuel Mwamburi Mwale

October 29, 2020     / / / / / / / /

The Africa Continental Free Trade Agreement (ACFTA) provides a unique opportunity to transform the continent’s economic and political future in the 21st century. For too long, Africa has traded with the rest of the world. Intra continental trade in exports was at about 17 percent for Africa in 2017. For the Asia, intra-regional exports trade was 60 percent, and between 50 and 75 percent for the European Union. In North America, 85 percent of exports for Canada and Mexico went to the US. Globally, it is mainly Africa, Latin America, and Oceania that trade more with the rest of the…

AfCFTA – The Key to Ushering Trade and Investment to Africa by Frank Samolis

October 29, 2020     / / / / / / / / / / /

Amid the COVID-19 pandemic, the African continent has seen challenges like other parts of the world that are affecting trade. This includes a moving effective date for the African Continental Free Trade Agreement (AfCFTA), which slid from July 1 to possibly January 1, 2021, to avoid distracting African leaders as they respond to the pandemic. Nevertheless, there is a push to have the continent move forward with implementation of the AfCFTA, to spur further collaboration and intra-Africa trade, which in turn could help the continent better weather economic downturns related to the global pandemic. The AfCFTA, once implemented, will create a $3.4 trillion economic bloc, which would provide…

Webinar: AfCFTA, Trade & Investment- You are invited

October 23, 2020     / / / /

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Empathy: Four Action Steps that help you Win by Guest Author

October 20, 2020    

Commanders on their walkie-talkies spoke the local dialect as they coordinated the attack.   We had just fought the deadliest battle to date. We kept winning each time, but the attacks kept getting bigger.  Things did not add up. We were supposed to be fighting terrorists who crossed the border into Afghanistan. We’d been watching the border for large flows of fighters. We did not detect any. The attacks seemed to come outside the planting and harvesting times.  The local elders who met with us were close associates of government officials. They also seemed very young. It dawned on us…

Branding Peace: International Peace Day

September 22, 2020     / / / / / / / / / / / / / / / / / / / / / / / / / / / / / /

“The Charter of the United Nations expresses the noblest aspirations of man: abjuration of force in the settlement of disputes between states; the assurance of human rights and fundamental freedoms for all without distinction as to race, sex, language or religion; the safeguarding of international peace and security.” Today, even though we are all distanced from one another due to this global health crisis, we are gathered around the world to remember the importance of working together for Peace and to celebrate our collective progress as we all aim to achieve Peace in Africa and around the World. It is…

Photo by Yomex Owo on Unsplash