Branding the English Language

January 14, 2020     / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / / /

In human history, the first means of communication known to human beings are drums and horns while the oldest written records found are Sumerian and Egyptian. It is reported that language is at least 50,000 years old therefore, language is a means of communication that allows us to interact with one another, exchange information in order to understand each other and convey knowledge to have a collective and individual impact. With various ways of communicating, including but not limited to, non-verbal and verbal communication methods, language is a cultural trait that is often disregarded from the branding equation. Acknowledging the…